Privacy Policy

Last updated: 7/7/2026

Fairway Fundamentals ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application available on iOS and Android (the "App").

1. Information We Collect

Account Information

When you create an account, we collect:

  • Email address
  • Name (optional)
  • Profile photo (optional)
  • Account credentials (securely hashed)

Swing Videos and Analysis Data

To provide AI swing analysis, we collect and process:

  • Videos of your golf swing that you upload for analysis
  • AI-generated analysis results and feedback
  • Timestamps and metadata associated with your videos

Progress and Practice Data

  • Round scores and statistics you log
  • Handicap history
  • Practice session logs
  • Goals and milestones
  • Tutorial and guide completion progress

Usage Data

We automatically collect certain information when you use the App:

  • Device type and operating system version
  • App version
  • Feature usage patterns
  • Crash reports and performance data
  • Session duration and frequency

What We Do NOT Collect

  • Location data or GPS information
  • Contacts or address book
  • Microphone audio (beyond what's in videos you upload)
  • Data from other apps on your device

2. How We Use Your Information

We use the information we collect to:

  • Provide AI-powered swing analysis and personalized feedback
  • Deliver video tutorials and written guides
  • Track your progress and calculate handicap
  • Enable community features (for Premium users)
  • Send service-related notifications (you can opt out)
  • Improve our AI models and app functionality
  • Provide customer support
  • Prevent fraud and ensure security

3. Data Storage and Security

Firebase Infrastructure

We use Google Firebase for authentication, database, and storage services. Firebase provides enterprise-grade security including:

  • Encryption of data in transit (TLS/SSL)
  • Encryption of data at rest
  • Regular security audits and compliance certifications
  • Secure data centers with physical protection

Video Data Security

Your swing videos are stored securely and are only used for:

  • Providing you with swing analysis results
  • Allowing you to review your past swings
  • Improving our AI analysis (anonymized, with your consent)

4. Information Sharing

We do not sell your personal information. We may share your information only in these limited circumstances:

  • Service Providers: With trusted third parties who help us operate the App (e.g., cloud hosting, analytics)
  • Community Features: Information you choose to share in forums or leaderboards (Premium feature)
  • Legal Requirements: When required by law or to protect our rights
  • Business Transfers: In connection with a merger, acquisition, or sale of assets
  • With Your Consent: When you explicitly agree to share information

5. Data Retention

We retain your data as follows:

  • Account Data: Retained while your account is active
  • Swing Videos: Retained for 12 months, or until you delete them
  • Progress Data: Retained while your account is active
  • Usage Analytics: Aggregated data retained for up to 26 months

When you delete your account, we delete or anonymize your personal data within 30 days, except where we are required to retain it for legal or legitimate business purposes.

6. Your Rights and Choices

You have the right to:

  • Access: Request a copy of your personal data
  • Correction: Update or correct your account information
  • Deletion: Delete your account and associated data
  • Export: Download your data in a portable format
  • Opt-Out: Disable optional data collection in settings
  • Withdraw Consent: Withdraw consent for AI model training

To exercise these rights, go to Settings > Privacy in the App, or contact us using the information below.

7. GDPR Compliance (European Users)

If you are located in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR):

  • Legal Basis: We process your data based on contract performance (to provide the App), legitimate interests (to improve our services), and consent (for optional features)
  • Data Portability: Right to receive your data in a structured, machine-readable format
  • Right to Object: Right to object to processing based on legitimate interests
  • Right to Restrict: Right to request restriction of processing
  • Supervisory Authority: Right to lodge a complaint with your local data protection authority

8. CCPA Compliance (California Users)

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with additional rights:

  • Right to Know: Request disclosure of personal information collected, used, and shared
  • Right to Delete: Request deletion of your personal information
  • Right to Opt-Out: We do not sell personal information, so no opt-out is necessary
  • Non-Discrimination: We will not discriminate against you for exercising your CCPA rights

To exercise your CCPA rights, use the Privacy settings in the App or contact us at the address below.

9. Children's Privacy

Fairway Fundamentals is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it promptly.

If you believe a child under 13 has provided us with personal information, please contact us immediately.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We use Firebase (Google Cloud), which maintains data centers globally. We ensure appropriate safeguards are in place, including:

  • Standard Contractual Clauses approved by the European Commission
  • Compliance with applicable data transfer frameworks
  • Google Cloud's data processing agreements

11. Third-Party Services

The App may integrate with third-party services. Each has its own privacy policy:

  • Google Firebase: Authentication, database, and analytics
  • Apple App Store / Google Play: App distribution and payments
  • Sign in with Apple / Google: Optional social authentication

We encourage you to review the privacy policies of these services.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by:

  • Posting the new policy in the App
  • Updating the "Last updated" date
  • Sending you a notification for significant changes

Your continued use of the App after changes constitutes acceptance of the updated policy.

13. Contact Us

If you have questions about this Privacy Policy or want to exercise your privacy rights, you can:

In-App: Settings > Privacy > Contact

App Store: Leave feedback via the App Store or Google Play

Response Time: We aim to respond to all privacy requests within 30 days